Every item on this site is printed after you order it. Nothing is made in advance, and nothing sits in a warehouse waiting to be discounted or thrown away.
What that changes
It means we can carry hundreds of designs across half a dozen product types without gambling on which colour of which artwork will sell. It also means the thing you receive was made for you, within a few days of you asking for it.
The trade-off is honest: printing takes one to five working days before your parcel is handed to the carrier. If you need something by a date, factor that in.
How the print is applied
Garment designs are printed directly onto the fabric rather than sitting on top of it as a thick vinyl patch, so the finish stays soft and moves with the cloth. Embroidered pieces are stitched rather than printed, which is why they carry a different price and a slightly longer lead time.
Making it last
Wash inside out at 30°, skip the tumble dryer, and iron on the reverse. A print treated that way will outlast the garment underneath it.